Business Archives - Adoosimg.com https://adoosimg.com/category/business/ Breaking Stories and Opinion Articles Tue, 07 Feb 2023 05:34:59 +0000 en-US hourly 1 https://wordpress.org/?v=6.1.1 https://i0.wp.com/adoosimg.com/wp-content/uploads/2019/06/cropped-Favicon.png?fit=32%2C32&ssl=1 Business Archives - Adoosimg.com https://adoosimg.com/category/business/ 32 32 187220062 Strategies For Your SMS Marketing Success https://adoosimg.com/strategies-for-your-sms-marketing-success/ https://adoosimg.com/strategies-for-your-sms-marketing-success/#respond Tue, 07 Feb 2023 05:34:57 +0000 https://adoosimg.com/?p=8446 It takes a lot of time and effort to learn the trade secrets if you want to become an expert at something. Campaigns for SMS marketing are the same. You…

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It takes a lot of time and effort to learn the trade secrets if you want to become an expert at something. Campaigns for SMS marketing are the same.

You must market to consumers using mobile devices if you want to spread the word about your product and expand your brand. Given that worldwide usage of mobile devices has surpassed that of “fixed Internet connection,” this is where your clients are. There are a variety of ways to reach mobile users, including mobile banner ads, ads that display in video games, and QR codes.

Another one of these strategies is marketing via Short Message Service (SMS). Text messaging is used as a low-cost, high-return marketing strategy to deliver content or make it available to customers.

The best SMS marketing strategies I’ve seen to increase response rates are listed below:

Offer rewards

Offer text-based discounts or vouchers to entice customers to sign up for your SMS service. Customers get the impression that they are a part of an exclusive club or community as a result.

Keep it simple and direct when you talk

A close-knit approach to interact with your customers, over 90% of SMS messages are read within 3 minutes. With only 160 characters available, make sure your message is succinct and offers significant value to encourage a favourable response from your audience.

Have a distinct call to action

An SMS campaign is driven by a short code and a keyword. Make sure those two items stand out and aren’t hidden in the message if you want customers to participate in a campaign that requires them to text your keyword to a five-digit number (your short code).

Include MMS (Multimedia Messaging Service)

If you struggle with the 160-character restriction, send your consumers video or photographs via MMS. Even YouTube URLs are OK, providing your clients with a visual representation of your company.

Pose inquiries or send out surveys

Find out what people think of a product or concept, or even whether you should start a business profile on a new social media network. When you have the results, text your customers about them or publish them on one of your social media platforms and tell your followers where to find them.

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Explore the Major Benefits of a Federal Trademark Registration https://adoosimg.com/explore-the-major-benefits-of-a-federal-trademark-registration/ Tue, 10 Jan 2023 07:01:19 +0000 https://adoosimg.com/?p=8419 Are you curious to know the major advantages of federal trademark registration?  Well! This article is for you because here we will discuss some new things.  According to the US…

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Are you curious to know the major advantages of federal trademark registration? 

Well! This article is for you because here we will discuss some new things.

 According to the US patent office, a trademark is a word, symbol, name, or device. It is used to separate the things of one seller from others. Not only this, it is used to determine the source of things or services. 

You can say a trademark is a business logo or company name. It has a unique name so that customers can find your business among all others. You can even consult it with the best corporate attorney to learn about the benefits of a Federal registration trademark. 

Why Register Your Business Trademark?

It is up to you if you require to submit an application for trademark registration. We will discuss some important benefits of it later. 

All the registered and pending trademarks are listed in the database. So, it becomes easy for the public to find similar trademarks. Once you register for the trademark, the public can see your goods and services. Not only this, but the public can also see data on application submission and registration dates. 

Legally, if you have the trademark, you can use it for a business loan. This way, you can prove your ownership in federal court if you have a registration license. So you don’t need to provide such proof. 

Benefits of Investing in Federal Trademark Registration:

Must you be wondering to explore the benefits of using trademark registration by the federal government? Explore further to know more about it!

You will Have Trademark ownership:

When an applicant registers with the USPTO, then it provides legal documents related to trademark ownership. A trademark is a valuable product or service that gives many benefits of registration. 

The primary factors that can identify the product or service are company logos or business names. These attain more value and something different from the actual product and service. So, once you get a trademark for your product or company. Then your ownership becomes clearer.

You will Get Notice of Ownership:

After the registration to the federal trademark, you can get two benefits of notifications. So, these can avoid any stress. After registration, your trademark appears on the USPTO database. So, anyone who searches for similar trademarks can see yours. 

Besides, you also need to provide a registration notice to the public. For this, you need to attach the letter “R” with your trademark. By using both ways of notice, you can prevent other companies from stopping using a similar trademark. 

You Will Achieve National Protection:

No matter which state you have registered, you can only use your trademark in that state if you don’t register your trademark. Then you are limited only to the geographic area to which you are entitled. 

So, if you are wondering about growing your business in a large area, it is the time when you need to have a registered trademark. This way, you can get national protection once you have registered. 

International implications:

There are many ways to register for a trademark. But two are more important through which you can get protection internationally. The first method is to prevent the import of similar brand products from offshore producers. 

These are the products that can actively become part of your brand. However, the US authority doesn’t allow the manufacturing and distribution of these products. So, it also doesn’t allow these products to reach customers in the US. 

The second method, according to the USPTO trademark, is to help you to get benefits from many other trademark offices. These are the offices to which you want to register. Besides, it also guarantees you the protection of your trademark according to US law. 

Greater advantages in court cases:

Once you get a registered trademark, you get many advantages in court cases. You can confidently walk and talk in court because you have proof. 

In some cases, it is easy that the court can easily identify your trademark. This way, you have to face many challenges or damages. It happens if there is a loss of business. Besides, you have the right to follow legal damages instead of proving the damages. 

This way, you don’t have much work to do and, your chances of winning the case increase. 

Difference Between a Patent and Trademark:

According to the US patent office, a patent is a property that the government of the US allows to an inventor. So, no one can make, use, sale, or sell this property all over the US. Besides, no one can import this invention all over the US. But it is for a specific period after you have allowed the patent. 

So, it is necessary for the inventor to submit an application to the US office of patent and trademark. He needs to submit the application within one year after the publication of the invention. This way, he can preserve the right to have the US patent. 

While a trademark is a word, symbol, name, or device, it is used to separate the things of one seller from others. Not only this, it is used to determine the source of things or services. However, patents don’t allow others to make or sell a particular product. In contrast, trademarks allow others to use specific words or images to symbolize a product. 

Final Verdict:

Once you register a trademark, it can remain for a long time. So, you can use it in commerce and provide proof that you are still using it. 

The only factor you need to do is to maintain documents and give fees. You have to do this at a specific period. After you have registered a trademark and five years have passed. Then it is the time when you need to maintain documents. 

If you don’t focus on the maintenance of the trademark after this period. Then you have to lose your federal registration. This way, you need to start the application process again!

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How can Partnering with AI-Digital Lending Platforms Help Grow Your Business? https://adoosimg.com/how-can-partnering-with-ai-digital-lending-platforms-help-grow-your-business/ Thu, 27 Oct 2022 09:20:56 +0000 https://adoosimg.com/?p=8317 Advancements in technology have revolutionized how people carry out financial transactions. It continues to disrupt the financial services industry even today!  Consumers can now effortlessly wield digital platforms to make…

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Advancements in technology have revolutionized how people carry out financial transactions. It continues to disrupt the financial services industry even today! 

Consumers can now effortlessly wield digital platforms to make payments online, transfer funds, invest, and request loans from any location at any time and on any device. Studies estimate that the overall transaction value for digital payments worldwide was $7.52 trillion in 2021 and is projected to reach $8.49 trillion in 2022.

Digital lending, which includes personal loans and bank-independent credit distribution, is another sector quickly expanding in the fintech industry. The loan amounts are typically lower than those established by established lenders like banks. Today, borrowers can submit mortgage lending applications via websites or digital lending organizations’ mobile applications. The market for alternative lending is anticipated to increase at a Compound Annual Growth Rate of 2.45% to reach US$ 407.80 billion by 2027 from its forecast value of US$ 361.30 billion in 2022. Similarly, the Indian market for digital loans is surging rapidly, going from US$ 9 billion in 2012 to almost US$ 110 billion in 2019.

Artificial Intelligence is acting as a driving force in the digital lending market.

A digital lending platform relies heavily on Artificial Intelligence (AI) and Machine Learning (ML) to enrich data analysis and boost credit risk assessment’s effectiveness. Distinguished digital lending platforms employ AI and ML to analyze massive amounts of data to make lending choices backed up by data, identify fraudulent applications and conceivable defaulters, and target good clients for cross-selling and up-selling other products.

Conventional lenders traditionally assess a person’s credit using a prospective borrower’s financial evidence. However, with the development of digital platforms and solutions, particularly AI models, lenders can now assess credit with better precision by using a range of data, including digital customer behaviour, social media profiles, digital payment data, and a host of other data points. Credit managers can make more informed and explicable judgments because of the ability of AI models to assimilate massive volumes of structured and unstructured data from many sources in real time.

How does AI add value to digital lending?

Enhanced efficiency and Agility

Automatic identification of which commercial loan applications are most likely to be validated, which are least reasonable, and which require more time and human reasoning is conceivable with AI-powered machine learning models. By transforming data into useful information for the banker, you might eventually curtail the time it takes to accept a loan by up to 85%, as most applications are for straightforward loan renewals.

Happy customers

Clients may wait for the successive stage to occur for 90% of the time it takes to process a loan due to the sophistication of the commercial lending cycle. AI digital lending platforms speed up loan processing by up to 30% by automating workflow to keep the authorization process moving and simplifying documents to deduct the weight of testimony for borrowers.

More beneficial procedures and vigorous replies reduce the cost of furnishing service and reasonably raise customer retention and satisfaction. Relationship managers can give consumers feedback on the chances of approval or ask for further information almost immediately because the AI models are quick to recommend approval. That ends the digressive apprehensions that can hinder the lending procedure.

More productive credit risk management

AI digital lending platforms significantly reinforce the perception and accuracy of risk monitoring operations by consolidating data from multiple structured and unstructured data sources and providing alerts to potential covenant infringements and defaulters. Credit officers may scrutinize risk factors for each customer and model how revisions to credit terms will affect the borrower’s risk profile using AI score breakdowns and comprehensive guidance.

Fuel your business growth with AI digital lending platforms.

The AI model not only steers data-backed credit conclusions but also aids in developing user personas, which are crucial for finding out future apps comparable to this one. These user personas can be wielded to target promising customers, augment the quality of leads, and assist firms in fine-tuning their marketing and outreach undertakings. Besides, the AI model can update the favourable user persona through persistent examination of many client apps and the data encompassed therein. The quality of the leads is significantly improved by these ongoing upgrades, which help your business to grow and flourish in the ever-growing lending market. 

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How to simplify your business with CRM? https://adoosimg.com/how-to-simplify-your-business-with-crm/ Thu, 27 Oct 2022 09:09:52 +0000 https://adoosimg.com/?p=8310 Blog Description: The manager’s attention is more concentrated on gaining and keeping consumers because the majority of organizations operate in a challenging and highly competitive market where consumer demand is…

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Blog Description:

The manager’s attention is more concentrated on gaining and keeping consumers because the majority of organizations operate in a challenging and highly competitive market where consumer demand is continuously changing.

This particular circumstance corresponds with Kotler’s definition of marketing, which is to “meet consumer requirements and desires with more efficiency than any other rival.” Marketing represents precisely the instruments needed to satisfy customers and has grown at the fastest rate in recent years.

With the onset of digital transformation, these instruments are nothing else but a CRM (Customer Relationship Management), SaaS platform, or similar online solution.

Nowadays, CRM is used by almost every industry to ease their business workflow. Replacing manual work with smart workflow automation is the new motto. A few of the popular industry verticals with heavy usage of CRM are Healthcare, Legal, Insurance, Transport, Aged care, Education, Security, and Construction.

What is CRM?

CRM is software or a tool that helps companies to build & nurture ‘long-term value with the customer. Customer relationship management is a plan to strengthen relationships with customers while also cutting costs, increasing productivity, and making a profit for the company.

Origin of CRM

As per the management study guide, ‘CRM was created in the early 1970s when business units realized it would be wise to adopt a “customer emphatic” mindset rather than a “product emphatic” one.’ CRM was created as a result of this careful observation.

Features of CRM

A CRM usually focuses on the various needs of a customer specifically encountered during the customer journey. These are customers’ needs, customer response, customer satisfaction, customer loyalty, customer retention, customer complaints, and customer service.

Importance of CRM for an organization

  1. A CRM system includes a historical perspective and analysis of every customer that has been or will be acquired. This facilitates fewer searches, customer correlation, effective customer foresight of demands, and growth of business.
  1. CRM comprises all of a customer’s information, making it simple to track a customer’s progress and decide which customers are likely to be profitable.
  1. Customers are assigned to different customer managers, also known as account managers, in the CRM system based on several criteria such as the type of business they conduct or their physical location. This aids in concentrating and focusing on every single customer separately.
  1. A CRM system is helpful in attracting new clients in addition to managing relationships with current ones. The initial step in the process is to identify a customer and enter all the pertinent information into the CRM system, which is also known as a “opportunity of business.” The Sales and Field personnel then attempt to generate business from these clients by deftly following up with them and successfully closing a sale. An integrated CRM system can easily and effectively handle all of this.
  1. The cost-effectiveness of customer relationship management is its strongest feature. The benefit of a properly executed CRM system is that there is much less need for paper work and physical labour, which means that there is less staff management and resource management required. When compared to the conventional method of doing business, the technologies utilized to construct a CRM system are also quite affordable and easy to use.
  1. The CRM system keeps all the information consolidated and at your fingers whenever you need it. This speeds up the procedure and boosts output.
  1. Customer satisfaction is increased by effectively handling every customer and giving them what they genuinely require. This increases the likelihood of acquiring more clients, which eventually boosts revenue and profit.
  1. If the consumer is happy, they will always be loyal to you and will continue to use your services, which will build your customer base and ultimately boost your business’s net growth.

Using CRM software can help you make sure that your company is productive and effective. Here are a few key figures to help you understand how valuable this resource may be for your company.

Key CRM Stats:

CRM can boost conversion rates by 300% (Finances Online)

The ROI of a CRM software system, when properly implemented, can exceed 245%. (IBM)

50% of teams improved their productivity by using a mobile CRM (Forrester)

Overall CRM usage increased from 56% in 2018 to 74% in 2019 (Stellaxius)

CRM is expected to achieve over $80 billion in revenue by 2025. (Grandview research)

Productivity for sales reps increases by 26.4% when adding social networking and mobile access to CRM applications (Nucleus Research)

22% of sales professionals are still unsure about what CRM is. (Finances Online)

74% of companies say CRM technology gives better access to customer data

(Resco.net)

91% of companies with more than 11 employees use a CRM system (GetBase)

94% of customers look to make a purchase from the same source they have previously. (Tech.co)

Wrap Up:

A CRM or a SaaS platform can help you identify the gaps and streamline your business workflow. One such SaaS platform is specifically designed for Edu-immigration consultants. KONDESK helps edu-immigration agents to automate their everyday tasks and help them focus on growing their business.

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7 reasons why data is essential for every business https://adoosimg.com/7-reasons-why-data-is-essential-for-every-business/ Tue, 25 Oct 2022 05:35:09 +0000 https://adoosimg.com/?p=8293 Running a business requires leaders to continually make decisions that will facilitate fast growth and recovery during downtimes. However, these decisions cannot be made in a vacuum. Business leaders need…

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Running a business requires leaders to continually make decisions that will facilitate fast growth and recovery during downtimes. However, these decisions cannot be made in a vacuum. Business leaders need to understand market trends and changes in consumer behavior in order to make the best decisions. 

Data is how businesses can identify these trends in order to stay ahead of the competition, cut costs and adapt better business processes. In today’s fast-paced market, the stakes for making accurate decisions are even higher. The consequences of ignoring data can be grave, and many businesses suffer these consequences. 

According to the Alation State of Data Culture Report, 97% of data leaders report that their companies have suffered the consequences of ignoring data. This blog will explore why data is such an important part of business and how business leaders can utilize data for growth. 

Reasons why you cannot do without data in business 

Data in business can include any information about a company’s operations and its interactions with consumers. Business data can encompass anything from a company’s assets to customer information. It can also include market research and marketing results. Data can be broadly categorized as structural data, internal data, external data, and marketing data. Data can impact your business in the following ways: 

Help you keep up with the market 

Data from market research is necessary for your business to stay up to date with market trends and position itself accordingly. Without data, businesses will be out of tune with changes in the marketplace and will not be able to predict shifts in consumer behavior that will warrant a change in their business offerings or approach. 

Cut costs

While you might spend money gathering and storing data, it will help you save costs in the long run. Businesses are always trying to cut costs and maximize profits. However, arbitrarily cutting costs might have a negative impact. Data will provide insights into how to strategically cut costs without affecting your bottom line in the long run. 

Improve your decision-making process 

Data will help improve your decision-making process by helping you recognize what consumers really want and even anticipate their needs. While running a business involves taking risks, you also need to properly weigh your options before making a decision, which is what the data is there for. This is especially important when it comes to making investment decisions. 

Better performance 

With data, it is easier to track your company’s current performance and compare it with your present goals and previous performance. Data can also help you improve your business performance by tracking outcomes in different parts of the company. 

Efficient operations and management

Data can help businesses improve their operations and streamline their supply chain and logistics. Building a data-driven culture will also improve management and help foster a solid relationship between managers and workers. 

Better customer relationship 

Data also helps businesses forge better relationships with their customers. With data, you can more efficiently identify the pain points of your customers and the resources you’ll need to address them. Constantly fulfilling your customer’s needs will help them connect better with your brand. 

Effective marketing 

Data allows for more effective marketing. With data, you can target your prospective customers and make personalized ads that will speak directly to your audience. Data-driven ads have a better potential of converting sales as you reach prospective customers in their comfort zones with your targeted brand messaging. 

How to use data effectively in business

Now that we have established that data is a very useful part of business, we must learn how to use data effectively. 

Identify relevant data 

As a business, you cannot just be collecting data for the sake of collecting data. Not all data is relevant or useful for business. For example, if you are trying to understand why leads from your social media pages to your sites do not convert to sales, a simple survey to your customers can help you decipher what the problem is rather than collecting the socio-demographic information of your consumers, which would be more useful if you are trying to identify your target audience. Don’t waste your time collecting supplementary data when you can focus on the specific data you need. 

Use the right tools for data collection 

To collect accurate and effective data, you must deploy the right tools for data collection, processing and analytics. You do not want to deploy your business resources in collecting data only to arrive at the wrong conclusions. You’ll need to use the right technologies in handling your data to prevent loss and inaccurate results.  

Allow professionals to handle your data 

Another way to use data effectively in business is to put professionals in charge of your business data. Data analytics is not a process that everyone can do. Preferably, make sure you have someone who has the necessary technical skills and certification in data analytics. If your employees are not so skilled, you can encourage them to pursue an online business analytics degree from an institution such as Aston University. Business analytics courses are widely available online, and most of them are very affordable.

Apply data collected to your business

Do not just analyze data for your business archives – you must apply the data to your business processes and use it to bolster growth. Use the clarity you gain from data to spur conversations within the ranks of your business. 

Every business needs to adopt a data-driven culture, especially in this fast-paced technology-driven marketplace. 

Respect data privacy 

Many consumers are weary of submitting their personal information on websites. This is because many businesses sell their customers’ data to advertising giants. As a result, consumers are now weary of sharing their information online. It’s important to provide assurances to your consumers that their information will be kept safe in order to garner meaningful data from them. 

Final thoughts

Data is critical for businesses as it provides significant insights about customers, marketing trends, and more. However, data must be used effectively to garner the most benefits for businesses. This can be done by identifying relevant data, deploying the right tools for data collection and analysis, applying the data collected to business processes, and respecting customer privacy.

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What is the Importance of Incoterms In Trade? https://adoosimg.com/what-is-the-importance-of-incoterms-in-trade/ Wed, 14 Sep 2022 05:35:08 +0000 https://adoosimg.com/?p=7620 Incoterms govern international commercial transactions. They determine the responsibility of each party involved in a transaction (buyer, seller, carrier), the payment methods allowed (cash, check, credit card), and other aspects…

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Incoterms govern international commercial transactions. They determine the responsibility of each party involved in a transaction (buyer, seller, carrier), the payment methods allowed (cash, check, credit card), and other aspects such as insurance and customs declaration.

It is essential to select the optimal incoterm for your sale. This depends on several factors. It should consider the type of buyer, whether the transaction involves international trade, the volume of sales, and the legal requirements of the buyer’s country. Some of the best incoterms for seller are- CFR, CIF, FOB, DDP, and DAP. The best incoterms for buyers are- FAC, FAS, CPT, and DAT. 

While incoterms may seem complicated at first glance, they really aren’t. The goal of an effective international commerce agreement is to reach the lowest possible price for the consumer without compromising quality or risk. 

Why are incoterms so crucial in trade? 

Incoterms provide a trustworthy system or regulation for the contract of sale of products and are widely acknowledged. In essence, incoterms provide standardized language that both parties may use to clarify their roles and those of the other party, reducing the possibility of misunderstanding or confusion.

It encourages open markets to exchange goods and services.

Incoterms were developed to encourage open markets where companies can freely exchange goods and services without worrying about unfair or unexpected charges. There are several established methods used to describe these contracts, such as CIF (Cost Insurance Freight), CIPE (Compliance Import Export), and FOB (Free On Board). Incoterms also define rules for handling delays, cancellations, non-deliveries, and other complications that arise during international shipments.

Reduces risk 

While the main objective of Incoterms was to promote trade, they now serve as an essential tool to reduce risks involved in international commerce. For example, when buying from China, one of the major concerns is paying too much for shipping costs, which vary depending on where in the country you live. Some merchants will offer free shipping only within the United States, making it impossible to get free shipping elsewhere. Incoterms help sellers price goods accordingly, giving shoppers confidence that they can buy at competitive prices without worrying about hidden fees.

Offer important information 

Incoterms offer essential information about the contractual obligations that exist between two parties. Incoterms allow buyers to negotiate more effectively by knowing exactly how much risk they are taking on and sellers to manage their risks better. If you want to ensure smooth and efficient shipping, Incoterms provide accurate details about each transaction.

Management of costs and liabilities

Each party’s obligations in terms of money and law are some of the things that Incoterms make clear. This may be the most significant benefit of employing Incoterms in international trade.

For instance, Incoterms stipulate guidelines for determining who is in charge of the cargo at any particular stage of the shipping procedure. This involves monetary for any item and offering insurance. It thereby creates culpability in the case of product loss or damage.

Supply Chain Management

These days, saying you have authority over your supply chain could cause some people to chuckle. Maintaining supply networks is a problem in and of itself, what with escalating wars shut down key ports and cargo ships trapped in the Suez Canal.

To have greater or lesser control over your cargo, you can use Incoterms to specify trade contracts with suppliers. You get to pick which carriers and potentially which ports will handle your goods when you take on the duty for planning shipment or loading.

Transparency between nations 

Incoterms were created to facilitate global trade. Beyond linguistic limitations and monetary variations, each nation has its take on business jargon and procedures.

Through established norms characterized by shared codes for all kinds of transportation, Incoterms offer legal clarity between shipping businesses of different nations. 

The Bottom Line 

Without a doubt, Incoterms facilitate efficient global trading. It clarifies the roles of the seller and the buyer at all points in the foreign commerce process. These conditions do, however, have limitations. For example, the parties are prohibited from using these conditions to establish contractual responsibilities and rights unrelated to the delivery. Additionally, these provisions do not provide a remedy if a party violates the terms of the agreement. In other words, these terms are only used when things are being moved, not when a whole transaction or trade occurs.

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5 Reasons Instagram Is Essential for Today’s Businesses https://adoosimg.com/5-reasons-instagram-is-essential-for-todays-businesses/ Mon, 08 Aug 2022 07:57:51 +0000 https://adoosimg.com/?p=7583 Instagram is one of the fastest-growing social media platforms, and it is one of the most effective tools to become visible and build your brand. It has more than one…

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Instagram is one of the fastest-growing social media platforms, and it is one of the most effective tools to become visible and build your brand. It has more than one billion monthly users and a ton of features that make it a perfect marketing tool. Instagram also ranks as one of the most popular social media networks among young adults, which makes it an excellent platform to reach new audiences.

That being said, businesses that aren’t utilizing the power of social media to its fullest are seriously lagging behind. If you are wondering what Instagram can bring to your business, read below and expand your brand’s reach.

Attract new clients through Instagram

Instagram has over 1 billion monthly active users. With the right tactic, you can easily reach more potential customers. Businesses that are new to Instagram might consider purchasing followers in the beginning. However, keep in mind that focusing on organic growth is the key to success.

Knowing that your followers are a community that will help you grow over time will provide you with a sense of accomplishment. So, if you plan to increase your Instagram followers, make sure that you are working with a growth service that knows the importance of organic growth.

On the other hand, opting to grow through bots might even lead to shadowban. That’s why you should be careful when trying to reach new Instagram heights.

Improve your engagement rate

A successful social media marketing strategy means having an engagement rate anywhere between 2% to 5%. Businesses that want to grow need to focus on customer engagement and the easiest place to achieve this is Instagram.

Instagram is one of the most popular social media platforms when it comes to improving engagement with customers. Since October 2021, the average engagement of an Instagram business profile with posts on a page was 0.83%. This is around 50 times more engagement per Facebook post and 150 times more engagement per Twitter post.

Bear in mind that with increased engagement, you can expect to see a larger ROI from your marketing campaigns.

Make use of Instagram Stories

Instagram Stories, one of the most popular features on Instagram, can help you show your audience that you’re not just another faceless company. Stories and live broadcasts are two of many features that can be used to form valuable connections with your audience.

Furthermore, to bring your audience closer to your services and products you can provide them with behind-the-scenes insights and sneak peeks. You can also consider hiring an influencer to host a Q&A session promoting your brand. All things considered, Instagram visual features will help you showcase your brand’s uniqueness, and distinguish your company from its competitors.

Make money directly from the platform and attract new talent

Instagram has evolved over the years to allow on-platform eCommerce sales. 

Today, it’s easy to turn your Instagram account into an online store. With just a few clicks, your customers can order products right from their homes. You can also use your Instagram account for customer service. If a client has a problem with your product, you can troubleshoot problems instantly through direct messages.

Moreover, when the time comes to expand your business, you can find talent on Instagram very easily. For example, a loyal Instagram follower that has been with your brand for a long period of time can become part of the team that specializes in Instagram marketing.

Track your social media success

You can track your social marketing strategy by using Instagram Insights. With the help of Instagram Insights, you will gain access to specific information about your followers, how your content is performing, and other useful data that you can use to make better decisions.

You can also find out more info about your followers through this feature. By knowing things such as your clients’ age, gender, location, and which platforms they prefer, you can optimize your social media strategy much better.

Final thoughts

Instagram is the best place to market your business cost-effectively. You can expect to see a boost in engagement rates and an increase in sales. Furthermore, you can also expect to create a meaningful relationship with your clients. To achieve Instagram success, consider working with influencers and focusing on organic growth. By building a community you can expect loyal customers and better brand awareness.

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Are You Ready to Start a Home Business? 6 Questions to Ask Yourself https://adoosimg.com/are-you-ready-to-start-a-home-business-6-questions-to-ask-yourself/ Wed, 03 Aug 2022 05:29:48 +0000 https://adoosimg.com/?p=7575 Starting a home business is something that appeals to many people. It’s a chance to work flexibly from home, earn money for yourself, and do a job that you enjoy.…

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Starting a home business is something that appeals to many people. It’s a chance to work flexibly from home, earn money for yourself, and do a job that you enjoy. But it’s often something that people rush into, without putting enough thought into it first, and without careful research and planning. If you would like to start a home business, here are six questions to determine whether you are ready, which you should answer before moving on to the next phase.

Do You Have a Great Idea?

Do you want to start a business because you have a great idea, perhaps something that you’ve always wanted to do, or an idea that fixes a problem in an industry that you’ve already worked in? Or do you want to start a business because you want to work from home, and you are looking for something that lets you do it? Both of these reasons are valid and can succeed, as long as you have a fantastic idea.

Are You Passionate?

Starting a business is hard. There’ll be rejection, things will go wrong, and it might take a long time before you make any money, never mind a lot of money. Are you passionate enough about your idea and your business that you’ll stick with it when times are tough?

Is This a Business That Could Make Money?

Sometimes we have great ideas, but they aren’t things that would make money. Or, they’d make pocket money, but not an income. Ask yourself if your idea is something that could make enough money to support your family and lifestyle. If it’s not, but you really want to try, could you instead run it as a side hustle?

Why Would People Use Your Business?

There are a lot of businesses out there. Take some time to look for your competition. Ask yourself why anyone would come to you over them. Generally, for a new business to beat an experienced competitor, they need to be better, cheaper or provide something completely different. Can you do this and still make money?

Do You Have Time and Space?

If one of the reasons you want to start a home business is to spend more time with your family, ask yourself if realistically you’ll have enough time to run a business from home while caring for your children?

How much space you’ll need will depend on what you are doing, but a home office is always a good start.

Do You Have Everything That You Need to Get Started?

What you need to get started will depend on the nature of your business. But if you need a computer, looking at Lenovo desktops for small business can be a great start. Write a list of everything that you need to start, including materials, equipment, and other supplies, and think about costings and suppliers.

Of course, there are some other questions that you’ll need to consider, like how much money you’ll need to get started, whether or not you need to hire help, and which licenses and insurance you need to operate your business legally. But until you can answer these six questions, there’s no point in looking further ahead.

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What a Convenient and Useful Custom Silicone Products! https://adoosimg.com/what-a-convenient-and-useful-custom-silicone-products/ Fri, 15 Jul 2022 10:47:07 +0000 https://adoosimg.com/?p=7526 It’s no secret that custom silicone products are some of the most useful and convenient items you can own. But what may be less well known is just how many…

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It’s no secret that custom silicone products are some of the most useful and convenient items you can own. But what may be less well known is just how many different types of products there are available. From home improvement to outdoor activities, custom silicone products can help make your life easier in a variety of ways and how they are convenient and useful.

New Top Rubber is one of the leading silicone mold suppliers and manufacturers that provide high-quality custom silicone products at an affordable price. They have a wide range of silicone products that are perfect for any need, whether it is for indoor or outdoor use. Contact them today to learn more about their products and how they can help you.

Custom silicone products and their uses

When it comes to choosing the best custom silicone product, it is important to consider your needs. Here are a few of the best custom silicon products on the market:

Food Grade BPA Free Non-Toxic Baby Feeding Set

Hot Selling Food Grade BPA Free Non-Toxic Baby Feeding Set

This silicone feeding set is made from food-grade silicone that is BPA free and non-toxic. It includes a placemat, bowl, spoon, and fork. The placemat suctions to the table to prevent slipping and messes. The bowl is microwave safe, and the entire set is dishwasher safe. The main advantage of this set is that it is very easy to clean.

Silicone Anti-slip Pet Waterproof Booties

Silicone Anti-slip Pet Waterproof Booties

Custom silicone products are becoming increasingly popular for a variety of reasons. They are durable, easy to clean, and can be made to fit any size or shape. One of the most popular uses for custom silicone products is as booties for dogs. These booties are designed to keep your dog’s paws dry and protected from the elements. They are also slip-resistant, making them perfect for use on slippery surfaces.

Soft Silicone Pet Frisbee for Dogs

Soft Silicone Pet Frisbee for Dogs

We all know how important it is to keep our dogs active, and one of the best ways to do that is by playing fetch with them. But not all dog toys are created equal, and if you’re looking for something that will really get your pup excited, then you should consider a custom silicone pet Frisbee.

These Frisbees are made of soft silicone, so they’re gentle on your dog’s teeth and gums. They’re also very durable, so you don’t have to worry about them tearing or breaking easily. And best of all, they come in a variety of fun colors and styles that your dog is sure to love.

The convenience and usefulness of Custom Silicon products

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When it comes to Silicon products, it is all about convenience and usefulness. Here are some reasons why:

1. They come in all shapes and sizes: This means that they can be used for a variety of purposes, both indoors and outdoors.

2. They are easy to use: Custom silicone products are easy to use and apply. This makes them perfect for tasks such as sealing windows and doors, caulking cracks and weatherproofing.

3. They are durable: Custom silicone products are durable and long-lasting. This makes them perfect for outdoor adventures and tasks such as repairing gear, sealing tents and sleeping bags, and preventing blisters when hiking or camping.

How to choose the right silicon product for your needs

When choosing a custom silicone product, it is important to consider your needs. Here are a few things to keep in mind:

1. The type of surface you need to seal: Custom silicone products can be used on a variety of surfaces, both indoors and outdoors. Consider the type of surface you need to seal before choosing a product.

2. The size of the area you need to seal: Custom silicone products made of silicone rubber come in all shapes and sizes. Consider the size of the area you need to seal before choosing a product.

3. Your budget: Custom silicone products are available in a variety of price ranges. Consider your budget before choosing a product.

The best place to buy these Custom Silicon products – New Top Rubber

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3 Things That May Be Stopping You From Being a Magnetic Leader https://adoosimg.com/3-things-that-may-be-stopping-you-from-being-a-magnetic-leader/ Wed, 18 May 2022 07:19:42 +0000 https://adoosimg.com/?p=7460 Like a compass that always points towards a magnetic field, people always tend to follow a magnetic leader. The most successful organizations across the globe have an internal compass that…

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Like a compass that always points towards a magnetic field, people always tend to follow a magnetic leader. The most successful organizations across the globe have an internal compass that they call a magnetic leader who everyone naturally wants to associate with. 

Workplaces are often reflective of their leaders. Take Michael Scott from The Office, for example, His energy to bond with his employees on a personal level made his workplace closer than a family. Though sometimes inappropriate, he had a magnetism of his own allowing even leaders above him to respect him. His energy influenced people around him to act in ways productive to each person involved. 

Although there could be many people at the workplace who guide as well as influence employees, there’s generally that one person in the organization who oozes personal magnetism, which not only attracts and engages but also retains people. It is this personal magnetism that energizes everyone in the organization to bring their best to work, every single day.

Here are 3 things that might be stopping you from being a magnetic leader:

Translating Passionate Into Being Overly Serious 

People gravitate toward leaders who are passionate. That said, being too passionate could come across as being smug or too serious, or even disinterested in everything other than work. A magnetic leader knows how to balance their passion for work with their ability to spread cheer. These are energetic leaders who know how to have meaningful interactions with their coworkers and most importantly, laugh heartily in a conversation. The short amounts of valuable social time that they get within their work schedule, they utilize by energizing people with their cheerful spontaneity. They even remember what people said to them last week, showing how both people and work are equally important to them.

Glancing at Phone, Every Now and Then

There is hardly anything as irritating as answering a phone call or a message in the middle of a conversation. It goes on to show how disinterested and non-committed you are. Even a quick glance at your phone is proof enough that you are not fully focussed on the matter, on the talk at hand. Conversations are all about building a sense of likeability with the other person. The easiest way to pay attention to the other person during a conversation is to be present at the moment and listen to them with full enthusiasm. This way, you will find the conversations becoming not just more effective and energizing, but enjoyable as well.

Confusing Humble Bragging with Magnetism

The only thing worse than self-deprecation is using self-deprecating humor to mask a constant barrage of bragging. Take, for example, the editor working at a newspaper who makes fun of how long she takes to read before writing a piece when she really wants to draw attention to how well-researched her writings are, or a co-worker who keeps joking about his body even as he exercises regularly when he just wants everyone to know he goes to the gym. Such leaders are disillusioned about both themselves and others. While they think they are charming people, exhibiting a great example of personal magnetism through their brand of humor, they fail to see how everyone else can see right through their antics. To energize is to put the spotlight on others, to make others feel like VIPs, rather than fake-reprimanding or pretending to belittle yourself.

Impact on Leadership 

Star Mindset

To influence the energy of the people around you, you need to master yours first. A higher awareness of self and the emotional atmosphere around you is important to begin with. Being able to energise the self with a positive and curious attitude should be sustainable as well. Only then can you learn to put your team in the spotlight and help them be their best when at work. Being energized yourself, you can help your employees have more freedom to be creative, be more enthusiastic, and carry that enthusiasm all day long. 

3 Immediately Applicable Action Steps

Creating Star leadership is, at its very core, about nurturing Personal Magnetism. If you are looking for executive presence training or here I’m sharing some easy tips to follow, here are some that will gently coax you into being the magnetic leader you really are.

  1. Daily, in addition to your skillset also bring your energy, enthusiasm, and eagerness to work. And one easy way is to every time you get a chance, laugh whole-heartedly.
  1. Next time you’re in a meeting, don’t forget to turn your phone off. 
  1. Next time you’re having a conversation with your team, try to encourage them to step up, tell their stories, and contribute their ideas.

Summary:

Personal magnetism is a state of leadership that evolves over time. What makes Star Leaders invest in their own development, in working on improving themselves every day, is their understanding of the power of personal magnetism and how it can be a game-changer when it comes to attracting not only employees but profits as well. #BeTheSTAR

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